About this role

Partner with clients and ISV partners at the senior leadership level to discover partner strategies and goals
Develop and implement campaigns to drive partner growth that aligns with CareCredit’s business and financial goals
Develop strong relationships with client marketing roles that positions CareCredit as a strategic partner
Manage and execute B2B multi-channel marketing campaigns including email, direct mail, and digital channels
Align with sales team to develop marketing strategies to support partner relationships
Work closely with analytics and finance to identify opportunities based on client growth trends
Assist client senior leadership in communicating the importance and value of CareCredit

Bachelor's Degree OR in lieu of a degree, a high school diploma and 5 years of marketing experience
Prior B2B and B2B2C marketing experience and a minimum of 5 years of experience partnering with creative agencies
Strong working knowledge of multi-channel marketing campaigns
Minimum of 3 years of client-facing relationship management experience
Working Workfront knowledge
Strong analytics background needed to set strategy and measure performance

Vice President – Large Client Marketing, ISVs

Key skills