15+ years of marketing leadership with significant experience driving global, cross-channel campaign strategies and demand generation in B2B SaaS or adjacent industries.
Demonstrated experience achieving pipeline and revenue targets.
Experience acting as a unifying force across marketing functions, bringing structure, clarity, and cohesion to complex, multi-team go-to-market efforts.
Strong financial and analytical acumen — able to translate strategy into pipeline math and ROI.
Proven ability to lead cross-functional teams toward shared revenue outcomes.
Proven track record building and mentoring high-performing teams.
Strong analytical mindset with deep experience using data to shape decisions and optimize campaigns.
Excellent storytelling and communication skills — capable of influencing executive stakeholders.
Experience managing lifecycle and demand generation campaigns at scale.

Senior Director, Global Campaigns

Key skills