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Senior Manager, Paid Media, ABM Strategy at Cotality | JobVerse
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Senior Manager, Paid Media, ABM Strategy
Cotality
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Senior Manager, Paid Media, ABM Strategy
United States
Full Time
1 week ago
$78,200 - $105,000 USD
H1B Sponsor
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Key skills
Analytics
Salesforce
About this role
Role Overview
Act as the operational lead and subject matter expert for our paid media and ABM infrastructure.
Manage the execution of our 6Sense ecosystem, ensuring technically sound campaigns.
Evaluate emerging tools, enforce governance standards, and ensure accurate reporting.
Conduct continuous improvement in digital advertising strategy through data analysis and A/B tests.
Serve as the primary System Administrator for 6Sense, enabling the broader marketing team.
Requirements
3-5 years of hands-on experience in 6Sense (or comparable ABM platforms) and paid media.
Experience with Google Analytics (GA4) and Google Tag Manager (GTM) and familiarity with Hubspot and Salesforce.
Ability to assess unusual data discrepancies and use sophisticated problem-solving techniques to identify the root cause.
Experience advising internal stakeholders on complex technical matters.
Strong discipline in maintaining naming conventions and data cleanliness.
Benefits
Generous PTO and 11 paid holidays, plus well-being and volunteer time off.
Up to 16 weeks of fully paid parental leave and a baby stipend.
Multiple medical plan options with mental health and wellness support offerings.
401(k) with company match and vesting after one year.
$400 annual well-being stipend and tuition assistance up to $5,250.
Recognition Rewards, Referral bonuses, exclusive discounts and more!
Apply Now
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