Lead customer-level 4P management in collaboration with cross-functional teams including Lavazza and Broker partners – Sales, Marketing, RGM, Broker Partner.
Lead monthly category and assortment reviews to identify opportunities and gaps and course correction plans.
Deliver customer-specific category and brand insights, actions, and course correction plans.
Coordinate execution of critical promotional periods and ensure readiness.
Lead monthly internal Customer Business Reviews (CBR) to align on performance and priorities.
Support Sales Team and Brokers in customer meetings with strategic insights and materials.
Define and communicate customer planning calendars aligned with Joint Business Planning (JBP) processes.
Establish quarterly/bi-annual Customer Business Reviews to support strategic mid/long term planning.
Lead development of customer annual selling stories and support customer meetings as needed.
Partner with Activation Home associate to define and maintain the Customer Picture of Success (PICOS).
Align customer activation plans and budget to amplify National Marketing key focus periods and customer key focus periods to drive performance KPIs.
Evaluate program effectiveness and ROI to recommend optimization strategies for future activations.
Partner with Activation Home associate and agency to ensure flawless program execution.
Align with National Category Management on strategic principles and cascade relevant guidance to customer level.
Manage key stakeholders to ensure alignment and execution to achieve customer objectives and align internal leadership to customer-specific strategies, KPIs, and execution plans – Leadership, Marketing, Sales, RGM, Channel Strategy.
Contribute to Local/HQ Business Reviews to communicate customer updates, wins, and risks across the organization.
Collaborate with RGM, Sales, and Finance to establish sustainable customer P&Ls and co-pilot customer planning tools (TPM/Salesforce) in partnership with cross functional team.
Requirements
Four year degree from an accredited institution or applicable experience
5+ years working experience in CPG Trade Marketing, Category Management, Sales, Sales Planning or Marketing required
Experience supporting Retail/e-retail channels and customers required
Intermediate/Advanced skills in MS Office (Excel, PPT) required
Experience with syndicated data tools for Retail, examples
Nielsen, IRI, Numerator, etc
Experience with syndicated data tools for eComm, examples
Must be able to effectively function in matrix organization and leverage influence and negotiation skills to drive effective cross functional collaboration
Strong written and verbal communication skills; comfortable presenting (virtually and in-person) to Executive Leadership and cross functional leadership and peers
Strong story telling capabilities to diagnosis complex business issues, visualize the data, identify the insights, and recommend clear action plans
Ability to work in an environment of tight deadlines, and to consistently challenge and be challenged on performance results.
Highly agile and thrives in a fast paced working environment with an entrepreneurial mindset
Strong collaboration and influence skills with the ability to work well cross functionally with all levels of the organization
peers to Executives
Occasional Travel Required, up to 20% annually
Benefits
Competitive Medical, Vision, Dental Benefits
401K Package
Employee Assistance Program
Hybrid Work Schedule
Ability to be barista certified
Tuition Reimbursement
Performance Development Plans
Employee Discounts
Summer Friday’s (Memorial Day Weekend – Labor Day Weekend)