Support account managers and campaign managers in delivering successful demand-generation campaigns for clients.
Provide execution support of tactics such as copy development, email campaigns, paid ad copy, social media content.
Contribute to monthly dashboards and quarterly reports as necessary through reporting on email, SEO, PPC, and organic social tactics.
Write lead-generating content, leveraging AI where applicable, including social media and blog content.
Copy-edit to align to the client’s brand messaging, campaign goals, and desired audiences.
Program and execute email sends in marketing automation platforms (Hubspot, Marketo, Pardot.).
Track email performance using internal reporting systems and analytics tools.
Assist with the management of email databases to ensure the accuracy.
Identify trends and opportunities to make timely recommendations for successful email campaigns.
Execute on-page SEO tactics, including keyword research and analysis and identifying and addressing crawler errors.
Manage and update client website content.
Requirements
Experience executing inbound marketing tactics like SEO, social media, email and content marketing.
HubSpot experience preferred.
AI experience preferred.
Passionate about driving results, and wants to grow their skills rapidly.
Impeccable attention to detail through accuracy and accountability.
Exhibits time management and organizational skills.
Ability to work under pressure and meet strict deadlines in a remote environment.
A positive attitude with outstanding collaboration skills.
Technical understanding of the pieces that make up a successful digital campaign.
Ability to turn feedback into action through active listening and accountability to the team and clients.
Excellent verbal and written communication skills, with a willingness to contribute ideas regularly.
Self-motivated and eager to contribute as part of a team.
Bonus: An insane curiosity to learn all things marketing including the tools, the why behind the work, and what works best in each goal-orientated situation.