Manage innovation and renovation projects from concept through commercialization using the stage-gate process.
Coordinate timelines, deliverables, and cross-functional alignment to ensure on-time, in-full launches.
Leverage syndicated data and consumer research to identify trends, unmet needs, and whitespace opportunities.
Build financial models and size-of-prize projections to support innovation proposals.
Develop launch kits, sell-in materials, and retailer presentations in partnership with Sales and Shopper Marketing.
Monitor KPIs such as ACV, velocity, and share performance. Conduct post-launch reviews and recommend actions to optimize results and inform future innovation strategies.

Bachelor’s degree in Marketing, Business, or related field required; MBA preferred.
2–4 years in brand management or marketing, preferably in CPG.
Experience with innovation projects, syndicated data (IRI, Nielsen), and cross-functional collaboration strongly preferred.

Associate Brand Manager – Innovation, Functional Snacking

Key skills