Responsible for upholding F5’s Business Code of Ethics and for promptly reporting violations of the Code or other company policies.
Ensure that partner is able to effectively position and sell F5 solutions.
Identify, in conjunction with partners, new sales opportunities.
Develop strong top to bottom relationships throughout the partner organization (Management, sales teams, technical teams and marketing).
Leverage F5 marketing funds to drive demand generation activities that generate the highest possible ROI.
Drive regular cadence of account mapping sessions with partners and the F5 sales team focused on driving net-new accounts and new opportunities in existing accounts.
Work with partners to develop and execute a strategic business plan focused on driving new accounts, new opportunities, sales and technical competency and incremental bookings growth.
Work on strategic initiatives as established by channel management and reporting business issues/opportunities as requested by channel and/or executive management.
Recruit and develop new partner relationship to drive whitespace penetration, access to new vertical and technology markets.
Create and execute awareness and training programs for the F5 sales force to highlight partners, educate on the UNITY Partner program, and actively participate in district QBRs.
Requirements
BA in Marketing or Business
5+ years’ experience in technology sales in a channel environment
Experience in two-tiered channel resale models
Background in software/hardware sales and distribution with networking and security companies
Proven track record of success in channel sales and marketing
Strong knowledge of Application Delivery Networks and security
In-depth knowledge of partner organizations, processes, business drivers and internal operations
Knowledge of enterprise networks, security and applications (desired)
Detailed experience with Microsoft applications such as Outlook, PowerPoint, Word and Excel.