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Senior Digital Marketing Manager at Zscaler | JobVerse
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Senior Digital Marketing Manager
Zscaler
Remote
Website
LinkedIn
Senior Digital Marketing Manager
United States
Full Time
5 days ago
$147,000 - $210,000 USD
H1B Sponsor
Apply Now
Key skills
SQL
Analytics
BI
About this role
Role Overview
Own web measurement instrumentation and governance across Zscaler web properties including GTM, data-layer requirements, and tracking support
Build and maintain scalable reporting and analytics foundations including automated dashboards and platform integrations
Deliver performance insights using SQL and BI tools to connect web behavior to downstream lead quality and pipeline outcomes
Lead the CRO and experimentation program end-to-end from hypothesis development and test design to implementation and results readouts
Drive cross-functional execution by partnering with Web Engineering and UX/Design to maintain an optimization backlog and roadmap
Requirements
8+ years in digital marketing, with at least 4 years focused squarely on tag management, reporting, and CRO
Hands-on experience with experimentation platforms such as Webflow, Intellimize, Optimizely, or VWO
Expert-level proficiency in Google Analytics and Google Tag Manager
Experience measuring performance across paid media platforms including LinkedIn Ads and Google Ads
Proven ability to create wireframes and lead technical teams through the implementation of CRO tests.
Tech Stack
SQL
Benefits
Various health plans
Time off plans for vacation and sick time
Parental leave options
Retirement options
Education reimbursement
In-office perks, and more!
Apply Now
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