Region Manager, Marketing Culture and Partnerships

Role Overview

• Set the strategy and lead execution for cultural and experiential marketing across HARMAN’s consumer audio brands in their region
• Oversee all regional partnerships across music, sports, gaming, brand, and culture
• Partner with the region marketing team to deliver retailer-focused programs tied to cultural moments and measurable ROI
• Assess partnership opportunities across the cultural landscape including meeting with agents, properties, labels, etc
• Lead HARMAN’s Regional music ambassadorship program, including talent identification, deal support, and oversight of performances, content, production, and appearances
• Own the development and execution of regional music festival sponsorships and experiential platforms
• Lead planning and execution of key region-specific cultural, music, and experiential events
• Oversee the marketing strategy and activations supporting the region flagship store’s cultural and community presence
• Collaborate with the Global Culture & Partnerships lead to ensure alignment with global strategy and brand consistency
• Act as lead voice in Global talent discussions to represent the needs of their region

Requirements

• Bachelor’s Degree required
• Minimum 10+ years experience in Brand Management, Marketing Communications, Advertising or Consumer Promotions at an agency, media company or manufacturer of Consumer/Professional Products
• Project management and problem-solving skills
• Strong business background
• Excellent written and verbal communication skills
• Self-starter with ability to thrive in a fast-paced environment
• Experience working cross-functionally on strategic projects
• Clear understanding of the Harman Consumer Audio brands and equally firm grasp on popular culture
• Experience in managing multiple agencies with multiple priorities

Benefits

• Flexible work environment, allowing for full-time remote work globally for positions that can be performed outside a HARMAN or customer location
• Access to employee discounts on world-class Harman and Samsung products (JBL, HARMAN Kardon, AKG, etc.)
• Extensive training opportunities through our own HARMAN University
• Competitive wellness benefits
• Tuition reimbursement
• “Be Brilliant” employee recognition and rewards program
• An inclusive and diverse work environment that fosters and encourages professional and personal development