The Region Manager, Content Marketing, is responsible for planning, developing, and delivering high-quality brand content that supports JBL’s marketing priorities for their region.
Ensure brand consistency across all content by setting and maintaining tone of voice, visual identity, and messaging alignment in line with global brand guidelines and region-specific needs.
Act as a content quality gatekeeper, reviewing assets to ensure they meet brand, creative, and strategic standards before deployment.
Translate business priorities, campaign objectives and media plans into clear content and asset requirements across channels and formats.
Manage and maintain the content calendar, aligning timelines, milestones, and deliverables across teams.
Assess and identify gaps between global content and regional needs and/or opportunities to leverage global content FOR regional needs.
Brief and collaborate with creative and production agencies, providing clear, insight-driven briefs that align with brand strategy and campaign objectives.
Manage workflows, resources, and budgets to ensure content is delivered on time, on budget, and at the expected level of quality.
Track content performance across channels, analyzing results to understand what formats, messages, and creative approaches are most effective.

Proven experience managing brand content, creative development &/or content production within a marketing organization.
Strong grasp of the full customer journey, with the ability to tailor creative development by region, persona, and lifecycle stage.
Strong understanding of brand governance, creative workflows, and agency collaboration.
Ability to manage multiple projects simultaneously with strong organizational and communication skills.
Comfort working cross-functionally with campaign, media, brand, and regional teams.
Skilled in applying market, audience, and competitive insights to refine targeting and messaging.
Collaborative spirit, working effectively with internal and external stakeholders.
Data-informed mindset with experience using performance insights to improve content effectiveness.
Previous work experience in Consumer Electronics and/or Automotive industry.
Experience and understanding of coordinating creative asset creation across all media touchpoints (linear/non-linear TV, (d)OOH, print, digital display, online video, radio/music streaming, and social) and events.
Demonstrated creativity and out-of-the box thinking – Constantly pushing new ideas to drive the brands forward within constraints and guidelines.
Solid ability to analyze insights and data to inform agency briefs, assess and troubleshoot regional performance, and recommend solutions for improvement.

Access to employee discounts on world-class Harman and Samsung products (JBL, HARMAN Kardon, AKG, etc.)
Extensive training opportunities through our own HARMAN University
Competitive wellness benefits
Tuition reimbursement
“Be Brilliant” employee recognition and rewards program
An inclusive and diverse work environment that fosters and encourages professional and personal development

Region Manager, Content Marketing

Key skills