Senior Manager, Media Data Acquisition – Governance

Role Overview

• Lead the development and execution of the media data acquisition and governance strategy to ensure Amgen’s media and publisher data assets support enterprise analytics, performance measurement and strategic decision-making.
• Partner with Media, Marketing, Commercial Data & Analytics (CD&A), Digital Technology & Innovation (DTI) and agency/publisher partners to define data requirements, negotiate deliverables and ensure alignment with business priorities.
• Collaborate with Procurement and Legal to negotiate data rights, usage terms and access requirements within media contracts, protecting Amgen’s long-term data ownership and strategic flexibility.
• Define and oversee media data governance frameworks, policies and standards, aligning with Amgen’s global commercial data governance principles and ensuring compliance with relevant privacy and security regulations.
• Partner with operational governance teams to ensure data lineage, metadata standards, and compliance processes are consistently applied across media data sources and platforms.
• Provide strategic governance oversight and partner with data operations teams to ensure vendor performance, data quality and compliance with enterprise standards.
• Monitor governance KPIs and maturity indicators to assess adherence to policies, escalate data quality or compliance risks, and identify opportunities to automate controls and improve efficiency.
• Serve as the strategic liaison across Media, Marketing, CD&A, DTI and Global Commercial Operations; translate business priorities into data governance initiatives and support measurement, attribution and analytics enablement.
• Stay current on media and ad-tech ecosystem developments including privacy regulations, identity frameworks and clean-room solutions; proactively assess implications and recommend roadmap updates for Amgen’s media data strategy.

Requirements

• Doctorate degree and 2 years of experience in data acquisition, digital media, data governance or analytics, ideally within a regulated industry OR Master’s degree and 4 years of experience in data acquisition, digital media, data governance or analytics, ideally within a regulated industry OR Bachelor’s degree and 6 years of experience in data acquisition, digital media, data governance or analytics, ideally within a regulated industry OR Associate’s degree and 10 years of experience in data acquisition, digital media, data governance or analytics, ideally within a regulated industry OR High school diploma / GED and 12 years of experience in data acquisition, digital media, data governance or analytics, ideally within a regulated industry
• A minimum of 5+ years of experience in data acquisition, digital media, data governance or analytics, ideally within a regulated industry.
• Proven experience working with media agencies, publishers and vendors on data deliverables, negotiations and performance accountability.
• Strong understanding of media data ecosystems (e.g., ad servers, DSPs, SSPs, clean rooms) and ability to engage technical and business stakeholders.
• Familiarity with data privacy, compliance and risk management frameworks as they relate to digital/media data in regulated industries.
• Strategic mindset with strong operational execution ability.
• Experience in Media data acquisition.
• Excellent communication and stakeholder-management skills, able to translate data/technical issues into business-focused insights.
• Strong project leadership, prioritization and problem-solving skills.

Benefits

• A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions
• group medical, dental and vision coverage
• life and disability insurance
• flexible spending accounts
• A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
• Stock-based long-term incentives
• Award-winning time-off plans
• Flexible work models where possible.