Collaborate closely with the General Manager to oversee daily operations of our specialty retail locations.
Oversee execution of brand-directed visual merchandising programs, seasonal resets, and promotional displays; ensure consistency across all retail locations.
Conduct regular brand standard audits to ensure compliance with visual merchandising, product presentation, and brand guidelines.
Serve as the primary liaison with brand partners and vendors; communicate brand initiatives, seasonal requirements, and promotional strategies.
Develop brand-specific training programs for store associates, focusing on product knowledge, brand storytelling, and customer engagement techniques.
Analyze brand performance metrics, sales data, and customer feedback; provide actionable insights and recommendations to operational leadership for performance optimization.
Collaborate with inventory and operations teams to manage stock allocation, seasonal transitions, and promotional merchandise in alignment with brand requirements.
Partner with store leadership to ensure brand-aligned customer service standards; provide coaching and guidance to enhance customer engagement.
Prepare reports to brand partners on compliance status, visual execution, and performance metrics;

5+ years in retail operations with a focus on brand compliance, merchandising and commercial excellence.
Bachelor’s degree in Business Administration, Marketing, or Merchandising.
Proficiency in visual merchandising, planogram execution, and retail display standards.
Familiarity with retail systems, reporting tools, and inventory management processes.
Ability to manage multiple brand initiatives, seasonal resets, and promotional campaigns.
Excellent verbal and written communication skills; ability to present to senior leadership and brand partners effectively.

Merchandising & Brand Manager

Key skills