Own and execute day-to-day organic social publishing copy, photo, graphics, and video across LinkedIn, Instagram, TikTok, Facebook, Reddit, Trustpilot, Google Reviews, and emerging platforms.
Translate the Director’s brand positioning and messaging frameworks into compelling, platform-native content tailored to each target audience.
Create content hands-on, including copy, short-form video, carousels, graphics, and light motion assets, using modern tools and AI to move fast and iterate quickly.
Actively manage and grow our online community by engaging with comments, DMs, reviews, and relevant discussions.
Identify and test new formats, trends, and creative approaches while maintaining brand consistency and credibility.
Track social and community performance metrics, delivering clear monthly insights, learnings, and recommendations to the Director.
Collaborate cross-functionally with clinical, marketing, and partnerships teams to turn expertise, patient stories, and product updates into engaging content.
Support reputation management efforts by ensuring thoughtful, timely responses across review platforms.

Bachelor’s degree in Marketing, Communications, Design, or a related field.
2–4 years of experience in social media, content creation, or community management
ideally in a fast-growing and mission-driven company.
Strong creative instincts and a sharp eye for design and visual storytelling.
Experience creating short-form video content and platform-native assets (Reels, TikTok, LinkedIn posts, etc.).
Ability to turn complex topics (especially clinical information) into simple, engaging, trustworthy content.
Comfort using modern tools and AI (e.g., Canva, Figma, ChatGPT, MidJourney…).
Deep understanding of social media platforms and what performs natively on each.
Continually keeping a pulse on emerging social media trends (on existing platforms, and new media); making strategic recommendations for what Dreem should try.
High energy, creativity, curiosity, and a strong bias toward action and experimentation.
Genuine interest in sleep, health, and helping people better understand and improve their well-being.

Social Media, Community Manager

Key skills