Merchandising, Brand Manager

Role Overview

• Conduct regular brand standard audits and store assessments to ensure compliance with visual merchandising, product presentation, and brand guidelines; provide corrective action plans and follow-up support.
• Oversee execution of brand-directed visual merchandising programs, seasonal resets, and promotional displays; ensure consistency across all retail locations.
• Serve as the primary liaison with brand partners and vendors; communicate brand initiatives, seasonal requirements, and promotional strategies; ensure timely execution of brand programs.
• Develop and deliver brand-specific training programs for store associates, focusing on product knowledge, brand storytelling, and customer engagement techniques.
• Monitor and analyze brand performance metrics, sales data, and customer feedback; provide actionable insights and recommendations to operational leadership for performance optimization.
• Collaborate with inventory and operations teams to manage stock allocation, seasonal transitions, and promotional merchandise in alignment with brand requirements.
• Partner with store leadership to ensure brand-aligned customer service standards; provide coaching and guidance to enhance customer engagement.
• Prepare and deliver regular reports to brand partners on compliance status, visual execution, and performance metrics; maintain strong vendor relationships and market insights.
• Coordinate multiple brand initiatives, seasonal launches, and promotional campaigns while ensuring timely execution and adherence to brand standards.

Requirements

• 5+ years combined experience in brand management, visual merchandising, or retail operations with a focus on brand compliance and commercial excellence.
• 3+ years in a brand or merchandising leadership role within retail environments.
• Bachelor’s degree in Business Administration, Marketing, Merchandising, or related field preferred (may substitute for experience).
• Proficiency in visual merchandising principles, planogram execution, and retail display standards.
• Familiarity with retail systems, reporting tools, and inventory management processes.
• Strong analytical skills with ability to interpret sales data and brand performance metrics.
• Visual Merchandising Certification or related training preferred.
• Project Management certification (PMP) a plus.

Tech Stack

• PMP

Benefits

• Competitive Salary of: $67,559
• $79,481 annually
• Daily Pay
• Get your money as you earn it
• 20% Hudson, HMSHost & Dufry Employee Discount
• Paid Time Off
• Personal and Parental Leave Programs
• Medical, Dental & Vision Insurance
• Company Paid Life Insurance
• Employee Recognition Programs
• Advancement and Growth Opportunities
• On-going Training & Development