The Senior Director II, Customer Marketing & Growth Strategy serves as the Chief Marketing Officer for the Strategic Partnerships & On-Premise (SPOP) organization.
Lead, inspire, and empower a high-performing team of Customer Marketers responsible for setting the marketing vision, brand presence, and commercial agenda across all SPOP customers and channels.
Serve as the senior-most face of Coca-Cola marketing to customers, especially at the C-suite level, cultivating strategic partnerships, influencing joint business planning, and driving marketing negotiations at the highest levels.
Negotiate marketing investments and partnership frameworks, internally and externally at the executive level.
Provide visionary leadership and subject matter expertise on emerging market trends, digital transformation, and next-generation consumer engagement across the system.
Drive marketing and commercial strategies that deliver measurable growth.

10+ years of progressive marketing leadership experience, ideally within foodservice, retail, entertainment, marketing assets, beverage, or related industries.
Proven track record of influencing C-suite stakeholders and senior customers.
Expertise in customer marketing, brand strategy, assets, and digital marketing.
Ability to develop and lead business planning processes, integrating strategic initiatives, multi-year plans, and commercial objectives.
Demonstrated success in building, developing, and inspiring high-performing teams.
Strong analytical, negotiation, communication and influencing skills.
Ability to translate complex market or customer based strategies into simple, achievable, team tactics and initiatives
Must LOVE and appreciate customer interaction, convention participation, industry events, and summits.
Postgraduate Degree or Certification Preferred.

A full range of medical, financial, and/or other benefits, dependent on the position is offered.

Senior Director II, Customer Marketing, Growth Strategy

Key skills