Write things people want to read. Press releases, blog posts, social content, talking points, scripts—you name it. If it represents HubSpot externally, you might write it.
Build real relationships with journalists. Not just "add to list, send pitch, hope for the best" relationships. The kind where reporters actually reply to your emails.
Own major initiatives. Like our annual INBOUND event and Spotlight product moments. Being ready to oversee strategy development and execution.
Stay ready for anything. When a crisis hits or an issue emerges, you're calm, strategic, and know how to move fast without moving recklessly.
Support comms team processes. We are a lean team with a big scope. You will work closely with the team to ensure our house is in order.
Experiment and adapt. With all of the above, test new approaches, try AI tools, figure out what works (and share what doesn't).

10+ years of corporate or B2B communications experience. You've done this before and have the media clips and stories to prove it.
Exceptional writing skills. You can translate complex topics into clear, engaging narratives. You know the difference between corporate speak and actual communication.
Media relationships and instincts. You know what makes a story, how to pitch it, and ideally have reporters who'll take your call.
Strong organizational skills. You can manage multiple projects, track metrics, and create systems that help the team work more effectively.
Public company experience is a plus. You understand the unique considerations that come with being publicly traded.
Genuine curiosity about AI. You're already experimenting with how AI tools can enhance communications work. You have opinions on what works and what's overhyped.
Comfort with ambiguity. You can figure things out without a playbook and aren't afraid to try something new.
Boldness with good judgment. You'll push for the interesting angle or the bolder approach, but you also know when to pull back.

Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.

Lead Marketer, Communications

Key skills