Own Torus’s website content strategy and upkeep: messaging, page layout, SEO basics, and conversion-focused updates.
Run Torus email marketing: list segmentation, workflows, newsletters, nurtures, and event follow-up sequences.
Manage social channels: set content calendar, work with creative teams to build content, track performance, and use results to inform overall content strategy.
Build a creator/influencer program and turn partnerships into repeatable content.
Partner with Performance Marketing in creating and maintaining landing pages, including forms, CTAs, and A/B tests to improve conversion.
Partner with Product Marketing on launches: convert launch plans into web pages, emails, social kits, and story-driven assets.
Own content performance reporting: HubSpot + GA4 dashboards, attribution hygiene, and monthly insights with next actions.

5+ years in B2B content marketing (technical products preferred).
Strong CRM experience: email management, workflows, segmentation, forms/CTAs, reporting.
Proven ability to manage a website roadmap and ship content quickly with high quality.
Experience working with creative teams (design, animation, video) to produce high-quality content.
Strong writing/editing—can translate technical material into clear customer value.
Comfortable with analytics: GA4 + HubSpot reporting; can connect content to leads, MQLs, pipeline influence.
Strong stakeholder management across product, sales, brand, and leadership.

Employee Rewards Package including Equity
401(k) Retirement Savings Plan
Health Benefits Package: Choice between traditional PPO or HSA eligible medical plans; Dental insurance; and Vision insurance
Human-centered Paid Time Off including Unlimited Discretionary PTO or 10 days of accrued PTO; 10-days paid company holidays; Waiting period-free 100% paid parental leave
Torus paid Life and AD&D Insurance with option to purchase additional coverage
Voluntary Short
and Long-Term Disability Insurance
Peer Recognition Program

Content Marketing Manager

Key skills