Develops specific marketing plans and activities for one of Coherent’s primary CO2 laser product lines.
Establishes, enhances or distinguishes product placement within the competitive arena.
Responsible for product line profitability and developing business plans.
Establishes pricing strategies and product positioning in the marketplace.
Conducts and manages market research, monitors competitive activity and identifies customer needs.
Works cross-functionally with Engineering, R&D, Manufacturing, and Sales to resolve customer issues.
Requirements
Masters Degree in Engineering, Physics or similar field; or Bachelors Degree and an MBA.
7-10 years working in a product line management, product marketing, product development, or product engineering role in a fast paced technology company.
Ability to travel 15% of the time.
Experience with gas-phase lasers would be advantageous.
Familiarity with the electronics industry such as back-end semiconductor manufacturing or display manufacturing a plus.
Benefits
All employees are required to follow the site EHS procedures and Coherent Corp. Corporate EHS standards.
Depending on location, this position may be responsible for the execution and maintenance of the ISO 9000, 9001, 14001 and/or other applicable standards that may apply to the relevant roles and responsibilities within the Quality Management System and Environmental Management System.