Own the commercialization strategy for coding solutions.
Drive revenue growth, market penetration, and coding product adoption within the market.
Develop and execute a scalable go-to-market strategy that aligns with customer needs, payer trends, and regulatory requirements.
Identify strategic partnerships, alliances, and expansion opportunities to differentiate offerings and capture market share.
Collaborate with sales, marketing, and customer success teams to refine positioning, pricing, and engagement strategies.
Lead initiatives to position the company’s coding products and services for top-tier industry ratings (KLAS, Black Book, Gartner, etc.).
Establish the company as a recognized leader in coding solutions through thought leadership, strategic marketing, and customer engagement programs.
Monitor market trends, regulatory shifts, and competitive benchmarks to inform product roadmap and commercial strategy.

15+ years of leadership experience in coding operations, coding solution/product commercialization, or healthcare technology with a coding emphasis.
Proven track record of scaling coding solutions to high-growth milestones and driving commercialization success.
Deep expertise in coding workflows.
Strong background in go-to-market strategy, pricing optimization, and product positioning.
Experience in driving industry recognition (KLAS, Black Book, Gartner) and customer success programs.
Executive presence with ability to engage C-level stakeholders, healthcare executives, and industry leaders.
Strong analytical, strategic thinking, and cross-functional leadership skills.

SVP Coding Product Commercialization

Key skills