Maintain a detailed understanding of disease states and competitive marketplace dynamics to inform brand strategy
Lead the development and execution of marketing tactics aligned to overall brand strategy across HCP and Consumer/Patient audiences
Manage agency partners to ensure deliverables are on-strategy, on-time, and within budget
Collaborate with cross-functional teams to support commercialization initiatives and optimize launch and lifecycle efforts
Partner closely with field sales and market access teams to ensure alignment and effective pull-through of marketing initiatives
Ensure all promotional materials comply with regulatory and promotional review requirements
Contribute innovative thinking to brand initiatives and identify opportunities to elevate execution and impact
Support business performance tracking and adjust tactics as needed to achieve brand objectives

Bachelor’s Degree (BA/BS) in Business, Marketing, or related discipline required
MBA preferred
7+ years of pharmaceutical or biotechnology marketing experience
Experience supporting product or indication launches
Strong understanding of pharmaceutical marketing processes and regulatory requirements
Experience managing agency partners
Experience collaborating with field-based sales teams and understanding market access considerations
Demonstrated ability to successfully achieve business objectives
Excellent interpersonal, oral, and written communication skills
Strong project management skills with the ability to manage multiple priorities
Experience working with Key Opinion Leaders preferred
Experience in pharmaceutical sales preferred
Therapeutic experience in CNS, primary care, rheumatology, pain, or related specialties preferred

Comprehensive Medical, Dental & Vision Insurance
Basic and Voluntary Life and AD&D Insurance
Short
and Long-Term Disability Insurance
Flexible Spending Accounts (FSA) and Health Savings Account (HSA)
Employee Assistance Programs
Pet Insurance
Retirement Savings 401(k) with company match and annual discretionary stock options
Generous Paid Time Off, Sick Time, and Paid Holidays
Career Development and Training

Associate Director, Brand Marketing

Key skills