Drive Marketing Efficiency & Planning: Own the financial operating plan for Marketing—budget allocation, campaign ROI analysis, and investment tradeoffs to fuel B2C growth while maintaining unit economics discipline.
Own Channel-Level Unit Economics: Build and maintain CAC/LTV and payback models by channel, tying spend to cohorts and retention to guide investment decisions.
Operationalize Measurement & Reporting: Create clear, repeatable reporting for Marketing performance (weekly/monthly), including targets, variance analysis, and learnings that translate into action.
Support Experimentation & Forecasting: Partner with Marketing to size tests, set success metrics, and forecast impact on growth and unit economics.
Build an AI-Native Function: Integrate AI agents and automation into the finance workflow, rejecting manual spreadsheet work for modern infrastructure that moves at Lovable's speed.
Requirements
Growth Marketing Strategist: You understand B2C growth mechanics—paid acquisition, organic loops, channel mix, and CAC/LTV dynamics. You can dissect a marketing funnel and partner with Marketing leaders to drive measurable ROI improvements.
Technical & Analytical Authority: You have "Excel expert" modeling chops and data skills (SQL, Hex, BI tools) to gain credibility with Marketing leaders. You translate programs into financial impact with precision.
Service-First Partner: You bring a proactive, "can-do" attitude to every interaction and own the operationally tedious work required for clean handoffs between teams.
Finance & BizOps Veteran: 8+ years of relevant experience, including 4+ years in strategic finance or BizOps supporting Marketing or Growth at a consumer or SaaS technology company. Bachelor's degree in a quantitative field.
Tech Stack
SQL
Benefits
Please submit your application in English. It’s our company language, so you’ll be speaking lots of it if you join.
We treat all candidates equally
if you’re interested, please apply through our careers portal.