Own marketing-sourced pipeline and revenue performance
Build and optimize B2B and B2B2C growth engines across digital, outbound, lifecycle, and partner channels
Improve conversion rates, CAC efficiency, funnel velocity, and LTV
Serve as OnMed’s HubSpot owner and subject-matter expert
Build workflows, attribution models, scoring systems, lifecycle automation, and dashboards
Coordinate and collaborate on content creation and campaign execution with the extended marketing team including forms, landing pages, email, social media and blog
Maintain a clean, scalable RevOps infrastructure used by marketing, sales, and partnerships
Lead strategy for AI adoption across marketing and RevOps
Use AI for forecasting, funnel diagnostics, content optimization, testing, and personalization
Implement repeatable, scalable AI-driven processes that accelerate growth
Provide proactive recommendations for tools and optimizations
Design high-impact lead gen campaigns with internal teams (content, paid media, partnerships, events)
Build and manage quarterly paid media plans
Drive predictable, revenue-generating pipeline
Own website performance and conversion optimization
Lead SEO/GEO strategy with external partners
Continuously improve site content and experience using CRM + analytics insights
Partner closely with Sales on lead flow, SLAs, velocity, and pipeline quality
Develop enablement assets and playbooks (via Seismic)
Support field marketing, ambassador programs, client marketing needs, and swag
Build real-time growth dashboards and AI-enhanced insights
Run A/B tests across messaging, channels, and funnel stages
Translate performance data into action and revenue impact
Requirements
7+ years in growth marketing, demand generation, RevOps, or revenue marketing
Demonstrated experience leveraging AI and automation to drive growth performance and personalization
Track record of building scalable marketing systems that accelerate pipeline and improve efficiency
Strong foundation in multi-channel lifecycle marketing and full-funnel optimization
Nice to Have:
Experience in B2B and/or healthcare, health tech, or technology sectors
Familiarity with Seismic (sales enablement)
Experience using Monday.com
HubSpot certified
Benefits
OnMed provides a competitive salary and benefits package, including unlimited PTO and paid holidays.