Client Account Manager – Advertising

Role Overview

• Advertiser fully onboarded, up to 10 per month, including obtaining Advertiser intake, scheduling interviews when relevant, liaising with Advertiser Strategist, Senior Account Manager, and Advertiser Traffic.
• Proactively address issues on due dates and deliverables with Advertiser.
• All sponsor requirements are received, approved and delivered within deadline, including payments, agreements, the advertiser’s creative assets such as landing pages and lead magnets, and calls to action.
• Proactively contact the advertiser regarding sponsor requirements and their deadlines.
• Average satisfaction of all advertisers reported at >9/10 or >4.5/5.
• Proactively address strategy, insights, opportunities, and relationship with advertiser.
• Advertiser goes to you for all questions and issues on strategy, opportunities, insights, and working relationship.
• Every advertiser question, comment, concern, responded to within 3 business hours (9a
• 5p EST, Monday
• Friday).

Requirements

• A background in client management
• A background in digital marketing or the fertility industry is a plus as well, but not required

Benefits

• Project management software--Asana
• Sponsor Deliverables
• template for tracking advertiser deliverables
• G Suite Google Doc template for Advertiser Strategy Intake File
• Advertiser Shared Drives, to store all Advertiser-related files
• Client agrees to Training materials on the way we conduct meetings, make tasks, and projects
• Training materials on the way we delegate to outcome, using the outcome Hub
• Sales Assistant, to help move order from sales
• Production Project Manager who helps with deliverables like podcast episodes and news articles
• Background on fertility field
• History of and vision of Inside Reproductive Health
• Deals are already sold, you do not have to sell
• Founder to help close upsells and renewals.
• Operations Manager
• IRH Content Playbook to direct many advertisers’ strategy questions
• Standard Operating Procedures (SOPs) and work instructions for our different offerings and sponsorship process, including Loom videos were helpful.
• Brand Guide, Media Kit, and an overview of the deliverables for our offerings
• A Library of current and prior podcasts and digests, our IVF Heroes Universe Directory, and our Industry Reports, to expand your knowledge of our offerings and the field
• Client onboarding process has not been sufficient and is in the process of being overhauled. You will need to communicate about issues
• Mode for collecting advertiser assets is being overhauled. You will need to communicate about any issues
• Process for efficiently obtaining approvals from clients in phases may be insufficient, speak up
• May need to improve process of how and what important information about account and campaign make it from sales to delivery
• Our traffic system is simple right now, you may have to help as it gets more complicated
• Reporting on data and its processes are incomplete, and we are slowly building our data capabilities
• All senior-level campaign and account strategy is done by IRH founder, whose time is limited