You'll own the complete growth marketing function from strategy through execution, with a strong emphasis on content creation and customer storytelling. This means you'll be working across content, paid media, social, email, events, and ABM to drive results. A week in the life might include:
Writing and publishing content, case studies, and customer success stories
Creating segmented customer newsletters that deliver value and showcase wins from our community
Partnering with Customer Success to surface and promote customer stories, testimonials, and faces from our customer base
Scheduling social content that highlights customer voices, product updates, and thought leadership
Collaborating with cross-functional partners to create webinar decks and schedule dry runs
Working with our partners to analyze campaign performance data and adjusting paid media budgets across channels
Contributing to the planning and execution of our annual customer conference, from pre-event marketing to on-site activation to post-event follow-up
Meeting with sales to discuss pipeline metrics and conversion rates
Writing landing page copy for an upcoming product launch
Creating monthly performance reports and presenting insights to leadership
Jumping into Canva to create banners, social graphics, and customer spotlight assets
Requirements
4+ years of growth marketing experience in B2B SaaS with demonstrated content creation skills
Proven ability to create compelling customer stories, case studies, newsletters, or similar content
Experience marketing to back office functions e.g. finance, operations, legal, procurement, etc.
Experience with common marketing tools (HubSpot, Google Analytics, WordPress, LinkedIn Ads, Canva, and ABM platforms)
Strong analytical skills with ability to report on campaign performance and ROI
Understanding of the full funnel from awareness to opportunity creation
Excellent project management and cross-functional collaboration skills
Comfort using tools such as ChatGPT and Claude to supplement work
Startup experience preferred
Tech Stack
WordPress
Benefits
Adventure travel stipend
you receive a $1,000 travel reimbursement on your work anniversary each year. We encourage our team to recharge and explore the world beyond their home office walls.
Remote, work-from-anywhere culture
Flexible PTO
World Class health benefits
we believe in fostering flourishing teams by providing benefits that go beyond the usual standards
Health, vision, dental, HSA/FSA, and mental health support.
Stock options
every Full Time Employee has ownership in Aiwyn's future and success.