Senior Marketing Manager, OTTAVA US Systems

Role Overview

• Own the US hospital Ottava program rollout strategy, from capital purchase through launch, activation, and early utilization.
• Define best‑practice launch models that align hospital economics, operational readiness, and Ottava systems differentiated capabilities.
• Identify and address systemic barriers to successful program launch across administrators, robotic coordinators, OR leadership, and enterprise stakeholders.
• Serve as the subject‑matter expert on the unmet needs of US hospital executives, administrators and robotic coordinators.
• Identify emerging US trends in capital purchase behavior, robotic program structure, reimbursement considerations, and patient activation.
• Translate insights into Challenger‑based narratives that reframe how hospitals think about launching and scaling robotic surgery programs.
• Define the US peer‑to‑peer customer engagement strategy required to launch successful Ottava programs.
• Inform educational forums, customer events, and launch programming with system‑level insight and purpose.
• Serve as the single point of contact for US Capital Sales for marketing needs.
• Own the creation of insight led tools, programs, and decision enablement resources that help Capital Sales drive Ottava adoption.
• Equip Sales to confidently guide complex enterprise buying groups and launch teams through structured, prescriptive conversations.
• Support hospitals during program readiness, activation, early utilization, and expansion.
• Deliver ongoing, insight driven resources that help hospitals operationalize their Ottava system operations and build sustainable robotic programs.
• Serve as the primary US hospital executive voice within the Ottava organization, influencing program strategy, training approaches, evidence needs, and downstream marketing.

Requirements

• Bachelor’s degree required.
• MBA or advanced degree strongly preferred.
• Minimum of 8+ years of progressive business experience in roles demonstrating increasing responsibility (e.g., marketing, sales, strategy, product development).
• Prior marketing experience in the medical device industry required.
• Experience with healthcare / medical capital equipment marketing required.
• Experience selling a capital medical device to US hospitals preferred.
• Demonstrated experience supporting hospital systems, enterprise customers, or complex healthcare organizations.
• Experience driving adoption, utilization, or scale‑up of complex medical technologies or capital programs preferred.
• Proven ability to define market landscapes, customer needs, and solution strategies and translate insights into actionable guidance for commercial and cross‑functional stakeholders.
• Exceptional analytical and quantitative skills with the ability to synthesize complex operational and market data into clear, actionable strategies.
• Demonstrated ability to influence cross‑functional teams and senior stakeholders without direct authority.
• Critical thinking and problem-solving expertise with a demonstrated ability to achieve business results by influencing cross-functional teams and stakeholders without direct authority.
• A high degree of intellectual curiosity and learning agility, enabling swift adaptation to evolving business landscapes and new challenges is required.
• Outstanding verbal and written communication skills, with a track record of clear, persuasive storytelling to diverse audiences.
• Experience using Challenger methodology in marketing materials preferred.

Tech Stack

• Swift

Benefits

• Health insurance
• Professional development opportunities