Senior Director – Global Patient Activation

Role Overview

• Lead the development and execution of global patient activation strategy for the Rare Diseases portfolio, leading implementation of new care pathway optimization model across brands.
• Design and implement engagement programs that accelerate diagnosis, reduce diagnostic delays, and improve the patient journey from symptom onset through treatment
• Drive Global execution by building and leading SPAN4Rare – a new governance model designed to adapt global patient activation strategies to meet local market needs, cultural contexts, and healthcare systems, define priorities and ensure seamless execution and communication
• Establish key performance indicators (KPIs) and metrics to measure the effectiveness and impact of patient activation initiatives, utilizing data-driven insights to optimize programs
• Advance and lead breakthrough programs such as Prospective AI – our ambition to build AI driven clinical decision support systems solutions embedded in EMR to improve clinical practice and accelerate diagnosis
• Ensure all patient engagement activities comply with regulatory requirements, ethical guidelines, and industry codes of conduct across all markets
• Champion patient-centricity across the organization by bringing patient insights and perspectives to leadership discussions and strategic planning
• Manage budget allocation and resource planning for patient activation initiatives, ensuring optimal return on investment and impact
• Build and maintain relationships with key medical and health tech opinion leaders, healthcare providers, and other external stakeholders
• Drive innovation in patient engagement through digital solutions, patient registries, real-world evidence generation, and emerging technologies

Requirements

• Bachelor's degree required in life sciences, public health, business, or related field
• MBA, MPH, or advanced degree strongly preferred
• 8+ years of progressive experience in the pharmaceutical or biotechnology industry
• 5+ years of experience in Marketing, Customer engagement with 2-3 years of Global experience preferable
• Rare disease experience strongly preferred; experience with addressing diagnostic challenges
• Proven track record of building and scaling patient programs from concept to implementation
• Global experience with demonstrated ability to work across cultures and healthcare systems
• Strong leadership experience with direct management of teams, including remote/global teams

Benefits

• high-quality healthcare
• prevention and wellness programs
• at least 14 weeks’ gender-neutral parental leave