Own the functional strategy and execution for marketing and partnerships, driving measurable impact across revenue, acquisition, conversion, and growth
Lead and scale Zendrop’s marketing organization across paid acquisition, lifecycle marketing, SEO, CRO, design, development, and partnerships
Assess market trends, competitive landscape, and operational risk to inform marketing and partnership strategy
Set clear priorities, goals, and performance metrics aligned to company objectives
Own influencer, affiliate, and strategic partnership relationships, including negotiation, deal structure, incentives, and performance management
Approve and oversee major partnership agreements and revenue-driving collaborations
Partner closely with product and engineering to drive product-led growth, in-app conversion, and monetization initiatives
Lead go-to-market planning and execution for launches, promotions, and new initiatives
Ensure marketing data, dashboards, and reporting are accurate, visible, and used to guide decision-making
Act as the escalation point for high-impact performance, execution, or partner-related issues
Collaborate directly with executive leadership on company-wide growth initiatives
Manage budgets, staffing plans, and operational excellence for the marketing and partnerships function
Build scalable systems, SOPs, and workflows to standardize decision-making and increase execution velocity

8+ years of experience in marketing, growth, partnerships, or related leadership roles
Proven experience owning functional strategy and driving business-critical outcomes
Demonstrated ability to lead and develop cross-functional marketing teams, including senior individual contributors
Strong background in partnerships, affiliates, and influencer-driven revenue models
Deep understanding of CRO, experimentation, funnels, and conversion optimization
Data-driven mindset with experience defining KPIs, dashboards, and performance frameworks
Strong business acumen with the ability to evaluate investment decisions, tradeoffs, and ROI
Excellent negotiation skills with experience structuring and closing complex partnership deals
Experience collaborating closely with product and engineering teams
Operator-first mentality with the ability to balance strategic thinking and hands-on execution
Strong leadership presence and ability to influence senior stakeholders
Exceptional communication, prioritization, and decision-making skills.

Flexible PTO policy
Benefits package, including 100% employer-paid medical, dental, vision, and life insurance coverage for employees
401(k) retirement plan with employer match to support your long-term financial goals
Career development and growth opportunities
A collaborative and inclusive work environment
Opportunity to shape and grow a dynamic startup

Director of Marketing – Partnerships

Key skills