Responsible for the vision of designated brands
This includes driving the development and execution of products that align with the assigned brands/programs
Oversee the creative product development process, enforcing key milestones from product conceptualization to merchandising pass-off
Drive new product execution while maintaining existing portfolio of products
Mentor creative development team on consistent connection between ideation and marketability
Collaborate with design and engineering team members to generate and execute new product and packaging concepts
Communicate with overseas offices on all existing brands, new product development and global sourcing initiatives
Lead regular competitive landscape reports across major channels of distribution
Collaborate with internal teams to prepare for retail presentations and industry trade shows
Partner with merchandising leads on strategic costing negotiations.

At least 8 years of product development/merchandising/brand management experience
Toy, Tween or Craft experience is preferred
Experience with custom product development is required
Must be a dynamic, passionate leader with ability to multi-task amidst shifting priorities
Must have strong written and verbal communication skills with the ability to effectively present in front of large audiences
Must have the ability to work in a hybrid capacity from our New Providence, NJ office at least twice per week.

Director of Product Development – Innovation

Key skills