Head of CRO

Role Overview

• Lead experimentation and product growth initiatives across multiple Ruby Labs products by designing, managing, and scaling high-impact testing and optimization programs.
• Define and institutionalize a company-wide experimentation framework covering hypothesis generation, prioritization, test design, validation, and knowledge management.
• Establish structured growth roadmaps aligned with company objectives, product lifecycle stages, and market opportunities.
• Oversee CRO, growth, lifecycle, and research functions to ensure consistent testing velocity and measurable impact.
• Ensure statistical rigor, data integrity, and methodological excellence across all experiments.
• Maintain exceptionally high quality standards for all tests, including strong attention to UX, visual design, messaging, and brand consistency.
• Apply strong problem-solving and critical-thinking skills to diagnose performance issues and design effective growth solutions.
• Translate data insights, user research, and behavioral analytics into well-designed, high-quality experimentation initiatives.
• Continuously analyze key growth and unit economics metrics, including CAC, LTV, ARPU, retention curves, and conversion rates.
• Establish best practices for experiment documentation, learning management, and institutional knowledge sharing.
• Foster a culture of structured experimentation, craftsmanship, and high performance across all growth teams.
• Present insights, performance reviews, and strategic recommendations to executive leadership.

Requirements

• 7+ years of experience in growth, CRO, product growth, or performance strategy
• Proven success scaling digital subscription or consumer products
• Advanced expertise in experimentation and analytics platforms
• Strong understanding of user behavior, funnels, and monetization mechanics
• Demonstrated ability to maintain high testing standards at scale
• Experience leading high-performance, cross-functional teams
• Excellent written and spoken English
• High standards, strong ownership mindset, and structured thinking

Tech Stack

• Ruby

Benefits

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.