Technical SEO Manager

Role Overview

• Lead technical SEO audits, strategy development, and optimization initiatives across multiple client websites.
• Identify technical issues impacting crawlability, indexing, rankings, and user experience.
• Develop actionable SEO roadmaps based on performance data, technical findings, and client goals.
• Make final technical SEO decisions regarding implementation priorities, optimization approach, and execution standards.
• Maintain ownership of technical SEO standards and best practices across all managed projects.
• Oversee execution of technical SEO improvements, including:
• Site architecture and internal linking optimization
• Including header and metadata optimization
• Crawlability and indexation management
• Redirect strategy and URL migrations
• Page speed and Core Web Vitals optimization
• Structured data and schema implementation
• Image and media optimization
• Canonicalization and duplicate content resolution
• Ensure proper setup and validation of analytics, tracking systems, and search integrations.
• Validate technical SEO readiness during website onboarding, migrations, and launches using standardized technical review processes.
• Plan, prioritize, and delegate technical SEO tasks to junior and mid-level SEO specialists.
• Create structured execution plans and task schedules aligned with client priorities and contract hours.
• Review completed work to ensure accuracy, quality, and adherence to SEO best practices.
• Mentor team members and provide technical guidance to improve team capabilities.
• Maintain accountability for team output quality and technical consistency.
• Estimate workload and plan technical SEO initiatives across a large portfolio of client websites.
• Allocate resources efficiently while aligning with client contract scopes and timelines.
• Identify when projects require additional resources or scope adjustments and escalate appropriately.
• Balance ongoing maintenance work with high-impact strategic initiatives.
• Maintain accountability for organic growth influenced by technical SEO improvements.
• Analyze performance trends to diagnose technical causes impacting rankings, traffic, and conversions.
• Recommend and implement technical solutions that support measurable organic performance gains.
• Contribute directly to client retention by ensuring technical SEO stability, performance improvements, and successful website launches.
• Support long-term SEO success through proactive technical monitoring and optimization.
• Ensure websites are technically prepared for modern search environments, including AI-driven search experiences and large language model (LLM) indexing.
• Implement structured data strategies that improve machine readability and AI interpretation of content.
• Optimize site architecture and technical signals to support AI Overviews and emerging search interfaces.
• Develop scalable technical frameworks that improve content accessibility for AI systems and search engines.
• Stay current with evolving AI search trends and integrate technical best practices into SEO workflows.
• Partner with content, development, and account management teams to execute technical initiatives.
• Translate complex technical findings into clear recommendations for non-technical stakeholders and clients.
• Create and maintain technical SEO SOPs, onboarding checklists, and quality assurance workflows.
• Standardize technical review processes across all client websites.
• Build scalable systems and repeatable processes for managing technical SEO across large portfolios.

Requirements

• Advanced expertise in technical SEO principles and search engine behavior.
• Strong proficiency with SEO tools including:
• Screaming Frog
• Google Search Console
• Google Analytics (GA4)
• Ahrefs and SEMrush
• Deep understanding of:
• Indexation and crawl management
• Page speed optimization & Core Web Vitals
• Redirect strategy and migrations
• Structured data/schema markup
• Website architecture and internal linking
• Experience managing multiple websites simultaneously in a fast-paced environment.
• Strong analytical, organizational, and leadership skills.

Benefits

• Ability to work remotely