Sales Development Representative

Role Overview

What you'll do

• Prospect outbound across email, LinkedIn, calls, and more to generate pipeline and book qualified meetings
• Research accounts, identify key personas, and craft personalized outreach that speaks to real pain points
• Run high-quality discovery conversations that surface challenges and tee up strong opportunities
• Clearly articulate the value of Optix and how it fits each prospect’s needs
• Keep your sequences, follow-ups, and CRM (HubSpot) spotless and up to date
• Partner closely with AEs to refine messaging, improve qualification, and optimize handoffs
• Bring front-line insights to Marketing and Sales to sharpen campaigns and outreach
• Hit and exceed monthly targets for meetings booked and pipeline created

Requirements

Must Haves

• 2+ years of experience in Sales Development, ideally in a B2B SaaS environment
• A proven ability to hit and exceed outbound targets through disciplined, high-quality prospecting
• Exceptional verbal and written communication skills—you engage prospects quickly and clearly articulate our value
• Technically proficient—comfortable with CRM tools, sales engagement platforms, and multi-channel outreach
• Process-driven and organized, with a structured approach to managing sequences, follow-ups, and CRM hygiene
• Curious, coachable, and resilient—you learn fast, handle rejection well, and continually refine your approach
• Creative and adaptable, thriving in a fast-paced startup environment and adjusting to different personas and industries
• Collaborative and team-oriented, working closely with AEs and cross-functional teams to optimize handoffs
• Ambitious and self-motivated, eager to grow your career and contribute to a world-class sales organization

Nice-to-Haves

• Previous experience in a B2B SaaS environment
• Proficiency using Hubspot

Benefits

We take care of our teammatesThis is a unique opportunity to join a rapidly growing technology startup. Taking care of our team on this journey is a priority. We offer:

• Competitive salary compensation and commission structure
• Strong Employee Stock Option Plan offering
• Excellent health and dental coverage program provided by Sunlife
• Mission-driven workplace experience with a positive, collaborative and supportive team culture
• Personal and professional growth opportunities
• Healthy snacks and locally roasted coffee – slow pour is our jam
• Team lunches and socials
• Annual health and fitness credit
• Fun offsite activities that allow us to reconnect as a team
• A beautiful, waterfront Gastown office and a flexible 60/40 hybrid workplace plan