Develop and implement strategies to drive brand visibility, sales, margin, and conversion across Amazon.
Drive Amazon marketplace growth through effective product listing management, brand store experience, pricing strategies, content, advertising, A/B test strategies, and performance optimization.
Lead and build the vendor management relationship as the day-to-day contact and acct lead for JID (or SID).
Partner with the Ecomm Content Manager to monitor and improve digital shelf performance: glance views, SEO, PDP quality, content score, image accuracy, and product discoverability.
Build promotional calendars to maximize ROI and partner engagement and work to secure promotional approval through compelling and analytical business case creation.
Oversee marketplace compliance, operational performance and account health while optimizing FBA inventory, FBM procedures, and logistics to ensure JSG meets & exceeds Amazon benchmarks.
Troubleshoot operational issues with Vendor Central including PO issues, chargebacks, and cases.
Conduct competitive research and category analysis to uncover whitespace opportunities, identify high-velocity listings, and guide channel expansion.
Partner with marketing to develop and execute content enhancements plans, paid media campaigns, SEO/SEM, A/B test strategies, and personalization initiatives that enhance visibility and conversion.
Monitor performance through creation and usage of dashboards and analytics tools, providing actionable insights and strategic recommendations.
Stay current on Amazon, marketplace, and general ecommerce industry trends, platform updates, and best practices to inform strategies and unlock new revenue streams.
Collaborate with cross-functional teams (Product, Brand, Merchandising, Supply Chain) to align growth initiatives, program execution, and go-to-market strategies.
Lead strategic planning for both near-term execution and long-term (3-year horizon) channel growth.
Requirements
Bachelor's degree in Business or Marketing preferred
A minimum of 5+ years’ previous experience in Ecommerce Account Management & Marketing, Amazon experience required
Experience marketing a global brand in the ecommerce space, B2B preferred
Proven ability to assess Ecommerce business and develop a marketing/merchandising strategy to drive growth
Excellent communication and interpersonal skills, with a collaborative approach to working with customers and internal partners
Demonstrates proficiency in Microsoft Office applications, PIM, DAM, Commerce platforms as well as other marketing tools
Benefits
comprehensive medical, dental, and vision coverage
flexible hours and alternative work arrangements
401K plan with company match
company-paid short and long-term disability insurance