Maintain deep, current knowledge about medical and nutritional science, the evolving healthcare landscape, and emerging digital trends to support selling and educating a broad and deep network of HCPs about Abbott products.
Establish target customers and develop clear customer plans to achieve coverage, frequency, and call rate objectives.
Implement customer segmentation, identify new leads/customers, and ensure timely reporting of daily activities as per the SFE.
Understand the market and category opportunities within territory to identify opportunities for market share growth at the customer/account level.
Develop and execute on multichannel customer engagement plans that generate demand for Abbott brand product and grow recommendation and market share.
Develop and maintain strong relationships with HCPs throughout the customer account, at different levels of responsibility and influence using existing relationships with HCPs and others to expand customer network.
Define and deliver ‘Unique Value Proposition’ from the HCP’s perspective by continuously uncovering the needs and priorities of individual HCPs using multichannel touchpoints and engagement activities.
Use data and insights from digital and other omnichannel activities to refine HCP profiles and choose engagement activities that will fit the needs, preferences, and goals of each individual HCP.
Collaborate with cross-functional teams (Marketing, SFE, CRM, etc..) to support patient education regarding nutrition and Abbott brands, to influence customer and patient choice of nutrition products, and deliver a consistent, end-to-end customer engagement experience.
Ensure compliance with performance indicators related to defined targets and KPIs assigned by the company and District Manager.
Requirements
University degree as Healthcare Professional, Physician, Pharmacist or Nutritionist. (Graduated)
Minimum 2 years of experience. This experience could be either as sales representative ideally or A mix as medical representative and/or pharmacy calls and promotion.
Excellent sales and scientific product promotion techniques.
Broad scientific knowledge.
Proficiency in MS Office (Excel, power point, etc.)
Driver's license is required.
Vehicle is required.
Travel in the country is required (20%).
Benefits
Career development with an international company where you can grow the career you dream of.
Sales Incentive Plan.
A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.