Own the end-to-end launch program strategy, from planning through post-launch evaluation
Define and coordinate launch readiness criteria, milestones, risks, and dependencies across cross-functional teams
Lead internal launch enablement, ensuring Product, Engineering, Sales, Marketing, Support, Implementation, Finance, and RCM teams are aligned, trained, and equipped
Identify, escalate, and resolve launch risks and tradeoffs to protect customer experience and business outcomes
Own and lead the product-led communication strategy for launches, ensuring messaging is clear, timely, and aligned to customer value
Define communication objectives, audience segmentation, timing, and success measures for in-app announcements, enablement, and phased rollouts
Partner with Client Success Program Managers to deliver quarterly and on-demand organizational boot camps for feature releases and sellable launches, supporting Sales and Marketing strategy and launch artifacts
Present clear, data-driven insights and recommendations to Product and Executive leadership

Bachelor’s Degree in business, marketing, operations, or related field preferred
5+ years of experience in launch program management, product operations, or go-to-market roles within a SaaS or enterprise software environment
Proven experience leading complex, cross-functional enterprise launch initiatives end-to-end
Demonstrated success defining launch readiness frameworks, managing scope and risk, and driving structured decision-making
Experience leading product-led communication strategies and measuring adoption and engagement outcomes
People management experience, including direct leadership of program or operations roles
Strong analytical skills with experience translating data into executive-ready insights and recommendations
Exceptional communication and stakeholder management skills, with the ability to influence without formal authority
Comfort operating in fast-paced, ambiguous environments while scaling repeatable processes
Strong organizational skills with the ability to prioritize effectively and manage competing initiatives
Proven ability to interpret business challenges and recommend strategic, outcome-driven solutions
Personal track record of being thorough, decisive, and professional in high-visibility situations

Senior Launch Program Manager

Key skills