Provide vision, leadership and strategic direction for ESB’s corporate website and digital presence, ensuring delivery of a high-quality, user centred and future-proofed digital experience
Manage robust governance, approval and quality assurance processes for ESB websites and social media platforms, ensuring adherence to brand policy, guidelines, accessibility, legal and regulatory requirements
Develop and implement a corporate website and digital content strategy that communicates ESB’s purpose, strategy, values and impact, while overseeing end‑to‑end content planning and lifecycle management to ensure consistency, relevance and quality across corporate digital platforms
Lead optimisation of ESB’s corporate website and user journeys, ensuring strong UX and effective performance across AI‑powered search, voice and emerging discovery channels
Collaborate with the wider communications and marketing community to ensure strong alignment and consistency between ESB’s corporate website, campaign activity, and social media presence
Own and manage the performance of ESB’s corporate website using analytics and insight tools, translating data into actionable improvements and recommendations
Conduct regular content and quality audits to maintain high standards, accuracy, and relevance across the site
Act as ESB’s subject matter expert for the corporate content management system (Sitefinity), working with developers and IT teams to ensure the platform is optimally configured
Collaborate with IT teams to deliver major web initiatives, upgrades, and enhancements, while ensuring continuity and performance of existing platforms
Requirements
Honours third level degree, ideally in digital communications, analytics, computer science, design, or business-related discipline
Minimum 7 years’ experience in a senior digital, website or content management role, ideally within a large, complex, or regulated organisation
Strong expertise in website optimisation techniques including SEO, UX, journey mapping, content performance, and analytics
Hands on experience with CMS platforms, ideally Sitefinity, and working closely with technical and development teams
Strong understanding of AI, automation and emerging digital technologies, and their implications for content, search, governance, and user experience
Qualifications or formal training in digital marketing or digital strategy (desirable)
Google Analytics certification or equivalent (desirable)
Benefits
Opportunity to lead Ireland’s transition to net zero carbon future
Progressive, hybrid working model
Career development through mentoring and training
Corporate Social Responsibility Opportunities
Sports and Social Clubs
Networking opportunities
Credit Union
Generous Pension
Access to staff well-being programmes
Generous parental leave entitlements
Strong values-based and inclusive culture
Strong commitment to diversity, equity and inclusion
Great team environment working to our Core Values: Courageous, Caring, Driven and Trusted