Marketing Advisor

Role Overview

• Reporting to the VP of Marketing, you will be primarily responsible for coordinating and creating the various marketing materials and activities for Discovery Co-operative Ltd.
• Planning and executing various marketing activities to ensure market share and community awareness, including, but not limited to brand and design, media bookings, internal and external communication, social media / internet and website management and advertising and promotion campaigns.
• Responsible for developing and implementing social media strategies to grow online engagement and brand visibility.
• Monitor and respond to social media channels, ensuring alignment with Discovery Co-op’s vision, mission, and values.
• Monitoring marketing and competitor trends and researching potential new marketing practices.
• Liaising with the FCL marketing team as needed to ensure marketing tools and strategies are in place for Discovery Co-op.
• Assisting the Marketing, Community Relations and Sustainability Manager in the development and execution of Community Relations strategies to strengthen the brand while actively seeking to improve the local community in which the company operates.
• Assisting the Marketing, Community Relations and Sustainability Manager with the planning and budgeting for community events, community campaigns, donations and sponsorships.
• Supporting the sustainability programming of the company by leveraging the unique diversity of our business and our commitment to the communities we serve.
• Integrating sustainability strategies and initiatives as identified by the Sustainability Committee and Senior Leadership.

Requirements

• A degree with a preference for Business or Marketing, or a combination of education and/or experience.
• Excellent interpersonal skills.
• Solid working knowledge and experience with Microsoft Office is required.
• Must have experience and be proficient in the use of Canva.
• Experience with digital and social media platforms is required.
• Experience with Photography and/or videography considered an asset.
• Experience in Adobe Creative Suite considered an asset.
• A creative eye and is a forward thinker regarding the latest available technologies.
• Strong oral and written communication skills.
• A proven ability to multitask and work under tight deadlines with competing priorities.
• The ability to build and maintain effective relationships with key business partners.
• Exceptional customer service and organization skills.
• Intermediate to advanced computer skills.
• Comfortable working independently and with various internal/external stakeholders
• Takes initiative.
• Must be capable of lifting to 25 pounds.

Benefits

• competitive salaries
• a comprehensive benefits package
• Employee Family Assistance Program
• an employer-contributed pension plan
• Team Member incentives
• professional development and training opportunities