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Senior Director, Global Marketing at Driscoll's | JobVerse
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Senior Director, Global Marketing
Driscoll's
Website
LinkedIn
Senior Director, Global Marketing
Watsonville, California, United States of America
Full Time
2 hours ago
$190,000 - $260,000 USD
No H1B
Apply Now
Key skills
Leadership
Communication
About this role
Role Overview
develop and execute the Driscoll’s global brand strategy
establish global brand frameworks and playbooks
steward brand equity growth, distinctiveness, and long-term brand value creation
build and lead a best-in-class Global Marketing COE
own the enterprise marketing operating system
ensure that the COE provides standards, assets, training, and governance
drive and own global communications strategy and creative principles
partner with senior Marketing leaders to co-create annual brand plan
ensure global strategy is translated into locally winning choices
partner with Product and Innovation teams to embed brand leadership into innovation strategy
define and govern global brand and marketing effectiveness frameworks
lead and develop global marketing talent
Requirements
15+ years of senior marketing and brand leadership experience
proven record of building global brands and elevating marketing capability across multiple markets
deep expertise in brand strategy, communications, content, and marketing effectiveness
experience operating in complex, matrixed organizations
demonstrated success in building and running a Marketing COE
managing global agency ecosystems
driving transformation in marketing ways of working
exceptional strategic thinking, communication, and influencing skills
strong track record of managing and developing high-performing teams
willingness to travel globally (approximately 40%)
English fluency essential
Spanish and/or Mandarin a plus
Benefits
comprehensive medical, dental, and vision coverage
life insurance
disability coverage for positions working more than 30 hours per week
401(k) with employer match
profit-sharing participation
paid sick time
paid vacation
paid personal and family care leave
free Employee Assistance Program (EAP)
Apply Now
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