Qualify and nurture inbound leads generated through partner networks, conferences, events and marketing.
Leverage our CRM tools to track, manage, and report on sales activities, pipeline health, and conversion metrics.
Create compelling outbound targeted campaigns for SMB space to effectively expand across franchise networks and other outbound motions.
Identify and engage key decision-makers within home care agencies and related organizations.
Establish and cultivate relationships with our key partners to drive new business growth.
Leverage your understanding of the home care sector to tailor solutions that address industry-specific challenges.
Stay informed about market trends, regulatory changes, and competitive dynamics in the US home care landscape.
Manage the full sales cycle, from prospecting and qualifying leads to negotiating and closing deals.
Deliver compelling presentations and product demonstrations to prospective clients.
Build and maintain a healthy pipeline of qualified opportunities using HubSpot CRM.

2+ years of B2B SaaS sales experience in the SMB market, with a proven track record of exceeding quotas.
2+ years prior experience as a Business Development Representative is an asset.
Prior experience selling into the home care market or adjacent healthcare sectors is an advantage.
Familiarity with US healthcare and home care regulatory frameworks is a plus.
Exceptional relationship-building, presentation, and negotiation skills.
Ability to perform deep discovery across multiple stakeholders.
Strong technical aptitude to understand and convey solution value.
Proficiency with CRM tools (e.g. Hubspot) and sales enablement platforms.
Entrepreneurial mindset with a 'hunter' mentality and a passion for building relationships.
Willingness to travel as needed, expected to average 1 trip per month.

Account Executive

Key skills