Key skills
GoCommunication
About this role
Role Overview
- Maintain and update local Go-To-Market (GTM) calendars for each channel.
- Track in-season marketing milestones and ensure consistency across business units and channels.
- Monitor campaign performance and market dynamics; provide insights and recommendations to the Manager Channel Planning.
- Assist in allocating budgets to Channel Activation and Visual Merchandising in line with brand and channel objectives.
Requirements
- Bachelor’s Degree in Business, Marketing, or related fields.
- 3+ years of experience in Channel Planning, Marketing Operations, or Commercial Planning.
- Strong understanding of Retail, Franchise, and Wholesale channels to drive strategic initiatives.
- Fluent English and Spanish verbal and written communication skills.
Tech Stack
- Go
Benefits
- Competitive salary
- Flexible working hours
- Professional development opportunities
- Health insurance
- 401(k) matching