Design and iterate on landing pages, homepage sections, content hubs, and campaign web pages
Craft persuasive page narratives — structuring content, messaging hierarchy, and calls to action that drive conversions
Execute on marketing briefs with a high standard of UI craft and visual polish
Design for multiple traffic sources — ensuring pages are effective whether visitors arrive via paid, organic, email, or social channels
Create wireframes, mockups, and high-fidelity prototypes in Figma
Collaborate with Marketing on A/B test variations, informed by conversion best practices and UX heuristics
Ensure mobile-first, responsive design across all web properties
Deliver clean, well-organised design specs for developer handoff
Over time, use analytics tools and user research insights to build evidence-based hypotheses for page iterations

3+ years of experience in web design with a strong portfolio that demonstrates both visual craft and conversion thinking — including landing pages, homepages, or other marketing web properties
A deep understanding of conversion design — you know what makes people take action, how to structure a persuasive page, and how to apply CRO principles and UX heuristics
Strong UI sensibility — typography, layout, colour theory, spacing, visual hierarchy
A good sense for copywriting and narrative — you can evaluate and shape messaging, not just place it
Advanced proficiency in Figma with clean, structured files
Experience designing for performance marketing environments where design is tied to measurable outcomes
Comfortable working from briefs and iterating quickly based on feedback
Strong communication skills — you can articulate design decisions clearly and receive feedback constructively.

Competitive compensation in a performance-driven culture
Fully remote environment
High ownership and visibility from day one
Opportunity to grow from execution into conversion strategy as the design department scales

Growth Designer

Key skills