Work closely with industry executive stakeholders on developing and implementing a comprehensive marketing plan tailored to the needs of each vertical
Plan and execute multi-channel marketing campaigns across email, webinars, paid media, content syndication, events, and other channels
Enable collaboration and integration with teammates and cross-company stakeholders
Write/edit compelling blogs, eBooks, infographics, case studies, and other marketing collateral to display our expertise
Develop and curate engaging content for our website, social media, and other online channels to captivate and inform our audience
Assist in the design and production of digital materials, including ads, presentation decks, webinars, and event collateral to support our marketing efforts
Help execute industry-specific events, from webinars, trade shows, membership opportunities, round table executive discussions, road shows and other industry specific engagements
Track and analyze campaign performance, identifying areas for improvement and optimization

Bachelor's degree in Marketing or related field required
5+ years’ experience in B2B marketing at SaaS/high tech company, experience with Microsoft is MANDATORY, understanding the Microsoft Channel is essential
Excellent communication and project management skills, with the ability to clearly articulate marketing strategies and present data-driven insights
Excellent written communication skills and proficiency in copywriting and editing
Experience partnering with sales to execute marketing programs
Strong project management skills, attention to detail and the ability to manage a campaign end-to-end
Excellent communication skills, PowerPoint, and Excel skills
Excellent collaboration skills with ability to influence and build strong relationships with cross-functional or cross-geo teams in a high-growth company
Flexibility to work in a rapidly changing environment
Must be highly energetic, passionate, and have a positive "can do" attitude
Consulting experience, preferably in a Microsoft Partner is a must, this is a very fast paced and dynamic environment.

Senior Integrated Marketing Manager

Key skills