Lead, develop and deliver comprehensive onsite and event plans, ensuring a clear end-to-end view across key functions from briefing through to execution and optimisation.
Partner cross-functionally to build integrated plans aligned to trade calendars, ensuring activity supports wider business goals and OKRs.
Own the content readiness for all supported activity, ensuring appropriate VM, creative and asset outputs are in place to maximise impact.
Demonstrate strong commercial acumen, with a clear understanding of OKRs, financial targets, forecasts and trading expectations.
Interpret performance data and insight to identify key drivers of success or underperformance, recommending clear, actionable improvements.
Benchmark activity against market best practice, ensuring plans remain competitive and forward-thinking. Act as a driving force for data-led recommendations and innovation, proactively identifying new opportunities to optimise performance.
Lead on the communication of ideas effectively in appropriate forums with SMT/GLT to build awareness, alignment and buy-in.
Deputise for the Senior Marketing Lead where required, providing confident representation of plans, performance and recommendations.

Must have previous experience in a similar digital trading role
Management experience essential
Ability to work at speed with a strong attention to detail
Must be Excel efficient
Experience working with tools like Content Square, PowerBI, CMI & GA4 preferred
A self-starter with a great attitude
Happy to challenge the status quo, think outside the box & find innovative solutions to problems & embrace a growth mindset
Strong work ethic, taking pride in the role & investing in your own success improving skills & knowledge
Strong communication skills & coordination abilities
The ability to work in a fast-paced digital retail environment

Trade Marketing Lead

Key skills