Develop, manage, and optimize paid media campaigns across Google Ads, Microsoft Advertising (Bing), Meta (Facebook & Instagram), and other relevant platforms;
Own campaign strategy and execution across SiteGround's full product portfolio — Hosting, E-commerce, Website Builder, Coderick AI, AI Studio, Email Marketing;
Manage and allocate substantial advertising budgets across multiple regions and locales, ensuring optimal spend efficiency and ROI;
Leverage AI-powered tools and automation, while maintaining strategic oversight and human judgment;
Conduct in-depth keyword research, audience analysis, and competitive intelligence to inform campaign strategy;
Create and test ad copy, creative assets, and landing page experiences to maximize conversion rates;
Build and maintain comprehensive reporting dashboards; deliver regular performance insights and recommendations to stakeholders;
Collaborate cross-functionally with product marketing, growth, affiliate, and creative teams to align paid media with broader go-to-market strategies;
Stay ahead of PPC trends, platform updates, and emerging ad formats to identify new growth opportunities;
Contribute to international expansion efforts by adapting campaigns for different markets, languages, and cultural contexts.
Requirements
5+ years of hands-on experience managing paid media campaigns across Google Ads, Microsoft Ads, and Meta Ads;
Proven track record of managing large-scale budgets (six figures or more monthly) across multiple markets and locales;
Strong experience with AI-driven campaign types and automation tools — Performance Max, Smart Bidding, AI-powered creative optimization, and AI agents for PPC workflow;
Deep understanding of multi-channel paid media strategy, including search, display, video, and paid social;
Advanced analytical skills with hands-on experience in Google Analytics (GA4), Looker Studio, or similar BI/reporting tools;
Experience running campaigns in multiple languages and international markets with localization best practices;
Data-driven mindset with the ability to translate performance metrics into actionable business recommendations.
Benefits
Competitive salary with achievement bonus
Premium health insurance
Reduced working hours every Friday
Аdditional trainings to upskill your job competencies
Free office restaurant with our own chef team
Free access to our in-office gym with professional instructors
Free HIIT, Prama, Yoga, Pilates, and table tennis classes in our HQ office
Free Multisport or CoolFit card
Additional days off for long service and volunteering
Anniversary and company gifts
Knowledge-sharing at multiple meetups and mini conferences in our offices.