Develop and lead comprehensive, long-term marketing strategies and growth roadmaps for high-value clients
Analyze performance data, market trends, and competitive landscapes to generate actionable insights
Proactively identify opportunities for expansion, optimization, and innovation across client accounts
Serve as a senior strategic advisor, guiding clients through complex marketing decisions
Translate strategic recommendations into clear plans for internal teams to execute
Present high-level performance reviews, strategic outlooks, and recommendations to client stakeholders
Collaborate closely with internal team members to ensure alignment between strategy and execution
Drive account growth through upselling, cross-selling, and expansion opportunities
Evaluate campaign effectiveness, attribution models, and ROI to inform future initiatives
Establish and refine strategic frameworks and best practices across the organization
Support new business efforts by contributing strategic insights and proposals when needed
Mentor junior team members and contribute to the development of strategic talent

Extensive experience developing and executing high-level marketing strategies for B2B or enterprise-level clients
A varied breadth of digital marketing experience across multiple channels, with a strong background in paid media, SEO, analytics, and marketing technology platforms
Proven account management and sales skills, including experience contributing to business development and client retention initiatives
Demonstrated ability to analyze large data sets and translate insights into business strategy, specifically using Google Analytics, attribution modeling, and performance forecasting
A professional background in consulting or strategic advisory roles
Strong client-facing presence with exceptional written and verbal communication skills, including experience presenting to senior stakeholders
Exceptional critical-thinking skills with the ability to think quickly and adapt strategies in real time to meet evolving client needs
Highly organized and self-directed, with proficiency in Microsoft Office and Google Workspace tools to manage multiple strategic initiatives

Senior Account Strategist

Key skills