Solve ranking mysteries: Diagnose why clients plateau or decline even when fundamentals appear correct identifying subtle technical, competitive, or content-driven causes.
Architect custom SEO strategies: Build roadmaps for situations where generic playbooks fail: highly competitive markets, content gaps, technical constraints, ranking volatility, or algorithm shifts.
Perform forensic competitor analysis: Reverse-engineer competitor advantages by identifying what’s actually driving their success, not just what tools claim.
Drive retention through results: Identify why Strategic/Elite accounts underperform and create fix-it plans that help retain clients and prove ROI.
Validate strategic accuracy: QA completed SEO tasks for strategic intent, not just completion to ensure execution aligns with your diagnosis and strategy.
Translate complexity into clarity: Break down technical SEO issues for non-technical account managers and clients in simple, confidence building language.
Advance our AI systems: Document problem solving patterns and solutions that help train our internal automation and recommendation engines.
Serve as an expert resource: Support implementation teams when they encounter edge cases, unclear ranking signals, or unusual site challenges. Your thinking will directly determine whether high-value clients stay, grow, or churn. You won’t just optimize websites, you’ll solve business problems through structural SEO strategy.
Requirements
3+ years of senior-level SEO experience, owning strategy and results (agency or multi-client environment strongly preferred)
Deep technical SEO mastery: site architecture, JavaScript rendering, structured data, Core Web Vitals, canonicalization, robots rules, indexing issues, migration troubleshooting.
Strategic diagnostic ability: You can look at Search Console, Analytics, and ranking trends and spot the story others miss.
A proven problem-solving portfolio: Demonstrated wins solving non-obvious SEO issues that produced measurable ranking or traffic improvements.
AI-augmented workflow: Comfortable using AI tools to analyze data, generate ideas, and accelerate research while knowing when human judgment overrides machine output.
Business-first thinking: You understand how SEO impacts revenue, retention, cancellations, and lifetime value, not just keyword positions.
Exceptional English communication: Clear, concise writing that explains complex SEO logic to clients and internal teams.
Teaching mindset: Ability to support and elevate Creative Implementation Specialists with clear guidance, feedback, and accessible explanations.
Intellectual curiosity: You stay ahead of algorithm changes, test theories, and continuously refine your understanding of search behavior.