Configure and manage e-commerce platforms such as Shopify and Nuvemshop, including integrations with ERPs (Tiny, Bling) and WMS systems (E-ship);
Oversee daily e-commerce operations, including sales, customer service, logistics, and inventory;
Manage logistics charges, delivery deadlines, and inventory levels to ensure operational efficiency;
Identify market trends, new technologies, and partnership opportunities to maintain the company's competitiveness;
Manage Marketplace platforms;
Ensure compliance with applicable laws and regulations (such as the LGPD);
Structure, manage, and optimize the brand website to drive sales and strengthen branding;
Lead the creation and execution of digital marketing campaigns using paid traffic strategies, SEO, and email marketing;
Implement improvements to the customer journey to ensure an intuitive and efficient shopping experience;
Monitor and adjust marketing campaigns to maximize conversions and ROI;
Analyze performance metrics (sales, conversions, traffic, average order value) and propose data-driven strategic actions.

Proven experience managing e-commerce and physical products;
Advanced knowledge of ERP systems (Tiny, Bling) and digital platforms;
Previous experience with digital marketing for e-commerce, including traffic management and paid campaigns;
Familiarity with SEO and inbound marketing strategies;
Ability to develop and execute strategic plans;
Experience structuring and optimizing e-commerce product pages;
Skills in metrics analysis and tools such as Google Analytics and BI platforms;
Knowledge of design and UX/UI to improve user experience;
Analytical, strategic, and results-driven profile;
Leadership skills to coordinate teams and projects;
Creativity and resilience to overcome challenges;
Proactivity and the ability to identify and implement continuous improvements;
Organizational skills and priority management.

E-commerce Manager

Key skills