Drive the development of quarterly and yearly product roadmaps to ensure alignment with strategic business objectives, while addressing customer requirements effectively.
Collaborate closely with Creative, Marketing, Sales, and other relevant teams to swiftly conceptualize, test, and launch innovative product offerings and enhancements.
Forge strong partnerships with team members and external collaborators to foster crossfunctional synergy and prioritize initiatives in line with collective goals.
Develop and communicate a comprehensive long-term vision and strategy, influencing key stakeholders to translate these into actionable plans.
Utilize deep insights into our brand, business landscape, and product strategy to inform decision-making processes across all organizational levels.
Define metrics to drive clarity in successful product launches
Engage regularly with senior management to address critical issues and opportunities, both internally and externally.
Cultivate robust relationships with stakeholders and partners within and beyond our brand's online teams to foster alignment and garner support for shared objectives.
Collaborate effectively with program managers, web developers, engineers, and other stakeholders to drive project execution while effectively managing priorities and communication channels.
Requirements
MBA (preferred) or BA/BS
8+ years of product experience in B2B setting, 10+ years of product management experience.
A strong analytical mindset with a dedicated emphasis on leveraging data to inform decisions and attain measurable objectives
Proficient in technical aspects with a solid grasp of web architecture principles, adept at managing scheduling trade-offs, and identifying new opportunities alongside technical team members.
Extensive expertise in crafting roadmaps and executing projects with teams
Demonstrated excellence in fast iteration testing and translating findings into product innovation.
Experience managing day-to-day design, technical and business direction of global content identification systems
Experience with B2B, Customer Facing products.
Experience in cross-collaboration product orgs between: Engineering, UX, Sales and Marketing to drive product and delivery success.
Deep understanding of product development and Go-to-Market.
Strong problem-solving skills and willingness to work in a hands-on capacity
Experience with all phases a Product development cycle: defining software requirements, estimating and planning projects
Ability to work with technical and functional teams, and with cross-departmental teams
Familiarity with Advertising Industry
In-depth knowledge of advertising and surrounding technology, coupled with a strong passion for staying up to date with industry trends**