About this role

Develop and execute joint GTM strategies with channel partners to drive awareness, pipeline, and customer growth.
Design and deliver co-marketing campaigns — digital, events, webinars, and partner-led initiatives — using MDF and joint planning.
Collaborate with channel sales and partner success to enable partners through messaging, tools, and content that accelerate deal velocity.
Plan and manage regional and partner events, ensuring alignment with sales goals and measurable ROI.
Track and report on marketing performance and ROI, providing insights to optimize future programs.

1-3 years of B2B marketing experience, including channel or partner marketing with Service Providers, MSPs, or Telecom partners.
Strong understanding of indirect sales models and channel partner go-to-market dynamics.
Proven success building and executing joint marketing plans that drive partner-led revenue.
Excellent communication, relationship management, and project leadership skills.
Proficiency in Salesforce, Business Intelligence reporting, and marketing analytics tools.
Experience in cloud communications (UCaaS/CCaaS) preferred.

Channel Marketing Manager

Key skills