Sales Development Associate Manager

Role Overview

• Support the definition and execution of retail network expansion strategies, providing analytical insights on territorial potential, store productivity, and market opportunities
• Contribute to business cases for new openings, relocations, and network optimization, assessing financial sustainability, sales forecasts, and ROI impact
• Analyse store-level economics, sales density, product mix evolution, and network productivity to identify growth levers and improvement areas
• Develop structured retail performance reporting (weekly, monthly, quarterly) to monitor network effectiveness and support strategic decision-making
• Define and maintain KPI frameworks supporting sales incentive programs, ensuring clarity, consistency, and alignment with commercial targets
• Perform pre-period target validation, ongoing performance tracking, and monthly and quarterly monitoring of incentive results
• Execute accurate incentive calculations and validation checks in collaboration with Finance, ensuring compliance with business rules and budget constraints
• Prepare detailed dashboards and executive summaries for Area Managers and senior leadership, highlighting achievement levels, performance gaps, and corrective action areas
• Conduct scenario analyses and performance simulations to assess the impact of incentive mechanisms on sales productivity and profitability
• Ensure data accuracy, governance, and traceability across incentive tracking and retail KPI reporting
• Collaborate closely with Sales, Finance and People teams to ensure alignment between retail targets, incentive outcomes, and P&L objectives
• Contribute to the continuous evolution of retail analytics tools, reporting processes, and performance governance models to increase scalability and decision-making effectiveness

Requirements

• Proven experience in retail performance analysis, commercial strategy, or sales performance roles within structured retail organizations
• Strong understanding of retail economics, network development logic, and store-level P&L dynamics
• Solid experience in sales incentive monitoring, KPI governance, and performance tracking, including calculation logic and results validation
• Advanced analytical skills with the ability to manage simulations, scenario analyses, and complex data sets
• Ability to translate data into strategic and operational recommendations for field management
• Strong organizational skills, attention to detail, and ability to manage multiple deadlines in a fast-paced environment
• Advanced knowledge of Microsoft Excel (modeling, advanced formulas, pivot tables) and PowerPoint for executive reporting
• Knowledge of Oracle and/or Qlik is considered a plus

Tech Stack

• Oracle

Benefits

• Meal allowance
• Supplemental Health Insurance
• Well-Being Support: meditation courses, online medical services and counselling with certified coaches and psychologists
• Learning & Development: training platforms, workshops, conferences, and our FlexiLearning program (4 hours per month dedicated to learning)
• Parental Leave Packages offering additional financial and practical support
• Volunteering during working hours