Lead the execution and performance tracking of the global plan, proactively identifying risks and deviations, and driving timely mitigation actions in alignment with the RACI framework
Contribute to the development of high-impact promotional and medico-marketing materials, from strategic content definition and agency briefing to approval processes and partner communication
Continuously monitor the competitive landscape and translate insights into actionable recommendations to strengthen brand positioning and performance
Act as a key connector between Global and Regional teams, facilitating regular cross-functional exchanges to ensure strategic alignment and consistent brand execution that delivers value to partners, customers, and patients
Support the Brand Lead in shaping winning brand strategies and plans, contributing with insights, analysis, and creative input
Drive a strong and consistent brand presence across online and offline channels, fostering engagement with internal and external stakeholders and nurturing a vibrant brand community
Own and maintain brand-specific data repositories, ensuring critical information is accurate, accessible, and effectively leveraged by key stakeholders
Requirements
Bachelor’s degree specifically in marketing, advertising or a business-related subject
At least 3-5 years of experience in marketing, advertising, sales management or brand management; preferably within the pharmaceutical industry
Excellent command of English (spoken and written). Additional languages such as French, Spanish, or Chinese are a strong advantage